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FULL WHITELABEL eSIM SOLUTION

Become an eSIM Reseller: White Label Platform, Your Brand

Launch your own eSIM business on a white label eSIM reseller platform. We carry the technology, the carriers and the wholesale catalogue — you carry the brand and set your own margins. Branded website, owner dashboard and native iOS & Android apps included, tailored for your region.

100%
Your Brand
200
Countries
iOS + Android
Native Apps
Included
Owner Dashboard
WHAT’S INCLUDED

Everything you need to launch — under your brand

One package. One partner. Website, dashboard, native mobile apps and regional setup — ready to sell from day one.

Your Own Branded Website

A fully branded eSIM storefront on your own domain. Your logo, your colors, your tone of voice — built on our proven conversion-optimized platform.

  • Custom domain & branding
  • Mobile-first responsive design
  • Multi-language & multi-currency
  • SEO-ready out of the box

Owner Dashboard

Control everything from one place. Manage pricing, markups, customers, orders and your team — without writing a single line of code. Connect your own payment gateway so revenue lands directly in your bank.

  • Set your own retail pricing & markups
  • Customer & order management
  • Sales analytics in real time
  • Team roles & permissions

Native iOS & Android Apps

Published under your brand on the App Store and Google Play. Real native apps — not a webview — so your customers get the experience they expect.

  • Published in your developer accounts
  • Push notifications included
  • Native eSIM install flow
  • In-app purchase ready

Tailored to Your Region

Plans, pricing, payment methods and content shaped around the markets you actually sell to. Launch with what makes sense for your customers.

  • Local payment methods supported
  • Regional plan catalog
  • Local currency & language
  • Country-specific landing pages

Your apps, your stores, your customers

We build and submit your native apps to the App Store and Google Play under your developer accounts. You own the listings, the reviews, and the customer relationship.

Download on
App Store
Get it on
Google Play
WHY WHITELABEL WITH US

Why resellers build on our white label eSIM platform

Skip 18 months of engineering, carrier negotiations and compliance. Launch a full eSIM business in weeks — fully owned, fully branded.

We Handle the Headache

Carrier contracts, provisioning, SIM operations and infrastructure — all on us. You don’t need a tech team to run an eSIM business.

You Focus on Sales

Spend your time on marketing, partnerships and growth. Every part of the operational stack is already built, tested and running in production.

200+ Countries, 450+ Networks

Plug into our global catalog from day one. Regional packs, country plans, unlimited, voice & SMS — your customers get the full range under your brand.

You Set the Pricing

Choose your markup per plan or per region. Your margins, your strategy. We give you wholesale pricing and the tools to control your retail.

Always Up to Date

New plans, new countries, new features and security patches land automatically — no rebuilds, no maintenance windows for you to manage.

Your Own Payment Gateway

Plug in your own Stripe or local payment gateway. Customer payments go straight to your bank account, and refunds are handled by you through your provider — not us.

HOW IT WORKS

From idea to your own eSIM brand

A simple, predictable path to launching your whitelabel eSIM business — without building any of it yourself.

01

Discovery Call

Tell us about your brand, your market and your customers. We map out the catalog, payment methods and apps that fit your region.

02

Brand & Configure

Send us your logo, colors and domain. We brand your website, owner dashboard and native iOS & Android apps end to end.

03

Launch in Weeks

Your storefront goes live. Your apps are submitted to the App Store and Google Play. You start onboarding customers under your own brand.

04

Grow & Scale

You focus on sales and marketing. We keep the platform updated, add new countries, ship new features and keep operations running 24/7.

GLOBAL COVERAGE

Seamless connectivity in 200 countries

With our global network partnerships, your business can stay connected virtually anywhere in the world. From major business hubs to remote locations, we’ve got you covered.

200
Countries covered
Available on all continents
450+
Network partners
Tier-1 partnerships worldwide
99.9%
Network uptime
Industry-leading reliability

Regional Coverage

North America98%
3 countries coveredExcellent
Europe95%
44 countries coveredExcellent
Asia Pacific92%
48 countries coveredGreat
Middle East94%
18 countries coveredGreat
Africa85%
54 countries coveredGood
Latin America90%
33 countries coveredGreat
eSIM RESELLER BUSINESS EXPLAINED

How the eSIM reseller business actually works

What is an eSIM reseller?

An eSIM reseller sells travel data plans under its own brand without owning any network. You handle the storefront, the pricing and the customer; the platform behind you handles the carrier agreements, the eSIM profiles and the provisioning. When a customer buys a plan from you, an eSIM profile is issued against our carrier agreements and delivered to their phone in seconds — your customer never sees our name.

That split is what makes the model work. Building the other half yourself means negotiating with mobile operators in every market, running an SM-DP+ provisioning stack, and staying on top of the GSMA specification — realistically 12 to 18 months of engineering and telecom work before your first sale. Reselling skips all of it, which is why most eSIM brands you see today are reselling someone else's infrastructure.

Three ways to resell eSIMs with us

Not every reseller wants the same thing. Someone launching a travel brand needs a storefront and apps; a booking platform needs an API; a creator with an audience just needs a link. We run all three, so the right question is which one fits your business — not which one we happen to sell.

RouteBest forWhat you buildHow you earn
White label platformLaunching your own eSIM brand as the productNothing — we brand the website, dashboard and native apps for youYou set retail over wholesale and keep the spread
eSIM APIExisting apps, booking flows and travel platformsYour own frontend against our REST APIYou buy at wholesale and price however you like
Affiliate programCreators, bloggers and communities with an audienceNothing — you share a tracked link10–20% commission per sale, by tier

You are not locked in. Plenty of partners start on the affiliate program to test whether their audience actually buys, then move to white label once the numbers justify a brand of their own — or stay on the eSIM API because their traffic already lives inside an app they own.

Where a reseller's margin comes from

You buy at wholesale and sell at whatever retail price you choose. The difference is your margin, and you control it per plan and per region — a competitive price on the destinations you compete hardest for, a wider spread where you are the convenient option. There is no revenue share taken out of the top and no mandated retail price.

Payments run through your own gateway. You connect your Stripe account or a local provider, so customer money lands in your bank account rather than passing through ours, and you issue refunds through your own provider. That matters more than it sounds: it keeps you as the merchant of record, which is what makes it your business rather than a commission scheme with a logo on it.

What we provide, and what you bring

We provide

  • Carrier agreements and eSIM provisioning across 200 countries and 450+ networks
  • Your branded storefront on your own domain
  • Native iOS and Android apps, submitted under your brand
  • An owner dashboard for pricing, markups, customers and orders
  • Platform updates, new destinations and security patches, continuously

You bring

  • Your brand — name, logo, colours and a domain
  • Apple Developer and Google Play accounts in your company's name
  • A payment gateway account (Stripe or a local provider)
  • Your market knowledge, and the sales and marketing effort
  • Front-line customer contact, with our team behind you on technical escalations

How to judge an eSIM reseller platform

Most reseller programs look identical on a feature list. These are the questions that actually separate them, and they are worth asking us as hard as you ask anyone else:

  • Whose payment gateway is it? If customer money flows through the platform's account, you are not the merchant of record and you do not own the customer relationship.
  • Who owns the app listings? Apps published under the platform's developer account cannot leave with you.
  • Is retail pricing yours to set, or capped? A mandated price floor caps your margin permanently.
  • Is the coverage one supplier or several? Single-supplier catalogues inherit that supplier's outages and gaps.
  • What happens when a customer's eSIM fails at 2am in a foreign country? Ask about the escalation path before you need it, not after.
  • Can you migrate off? Ask what you keep — customers, domain, apps, data — if you leave.

Not sure which route fits?

Tell us what you are selling today and who your customers are, and we will tell you honestly whether white label, the API or the affiliate program is the better starting point — including when the answer is the cheaper one.

Talk to our sales manager
eSIM RESELLER FAQ

eSIM reseller questions, answered

The things partners ask before signing up — including the ones with awkward answers.

What is an eSIM reseller?+

An eSIM reseller sells mobile data plans under its own brand without owning a mobile network. The reseller controls the brand, the retail pricing and the customer relationship; the platform behind it supplies the carrier agreements and issues the eSIM profiles. Travel agencies, tour operators, booking platforms, phone retailers and telecom entrepreneurs all resell eSIMs this way, because it turns a connectivity product into something they can sell in weeks rather than build over years.

How do I become an eSIM reseller?+

Pick the route that matches your business, then launch on it. With eSIMfly that means one of three: the white label platform, where we brand a storefront, owner dashboard and native iOS and Android apps for you; the eSIM API, where you build your own frontend against our wholesale catalogue; or the affiliate program, where you share a tracked link and earn commission. The white label path starts with a discovery call about your market, followed by branding and configuration, and typically goes live in weeks.

What is a white label eSIM platform?+

A white label eSIM platform is a complete eSIM business running under your brand instead of the provider's. Your customers see your domain, your logo and your app on the App Store and Google Play; the provisioning, carrier relationships and infrastructure underneath are ours and stay invisible. You get an owner dashboard to set pricing and markups, manage customers and orders, and watch sales in real time — without a development team.

How much does it cost to start an eSIM reseller business?+

Platform pricing depends on scope — which markets you launch in, whether you want native apps, and how much regional configuration you need — so we quote it on a call rather than publishing a single number. Budget separately for the costs that exist with any provider: your domain, Apple Developer and Google Play accounts in your company's name, your payment gateway's processing fees, and your own marketing. Those are yours because the assets they buy are yours.

How much margin can an eSIM reseller make?+

That is your decision, not ours. You buy at wholesale and set your own retail price per plan and per region, so your margin is the spread you choose to take. We do not mandate a retail price, impose a price floor, or take a revenue share off the top. Anyone quoting you a guaranteed reseller margin is quoting their own markup assumption, not a fact about the market — ask for wholesale rates and model it against the prices you intend to charge.

What is the difference between white label, an API and an affiliate program?+

White label is for making eSIMs your product: we build a branded storefront and native apps, you own the brand and the customer. The API is for putting eSIMs inside something you already have, like a booking flow or an existing travel app, with wholesale pricing and full control of the frontend. The affiliate program is for recommending eSIMs to an audience you already reach, paying 10–20% commission per sale with nothing to build. Many partners start as affiliates to test demand and move to white label once it converts.

Do I need a tech team or my own carrier contracts?+

No. You sell on our carrier agreements and our provisioning stack, so there are no operator negotiations, no SM-DP+ infrastructure and no engineering team required for the white label route. What does remain yours is local compliance: consumer protection, tax and telecom marketing rules differ by country, so check what applies in the markets you sell into. If you integrate via the API instead, you will need a developer — the signing scheme and endpoints are documented at docs.esimfly.net.

Who owns the customers, the domain and the app listings?+

You do. The storefront runs on your domain, the native apps are submitted under your own Apple Developer and Google Play accounts, and customer payments go through your payment gateway into your bank account — which keeps you as the merchant of record. We hold the platform and the carrier side; the commercial relationship with your customer is yours, and it stays yours.

Can I set my own prices and sell in local currency?+

Yes. You set markups per plan or per region from the owner dashboard, and the storefront supports multiple currencies and languages so you can price for the market you are actually selling to. You can also launch with a regional plan catalogue and local payment methods rather than a generic global list, which matters when your customers do not recognise the payment options a default setup offers.

Is there an eSIM reseller API?+

Yes. The eSIMfly eSIM API covers catalogue and pricing, ordering, eSIM lifecycle operations and usage data over REST, with HMAC-signed requests using RT-AccessCode, RT-Timestamp, RT-RequestID and RT-Signature headers. The default allowance is 1,000 requests per hour per account, and higher limits are available on request. Full documentation lives at docs.esimfly.net, and the @esimfly/sdk package handles the request signing so you do not have to implement it yourself.

Which countries and networks can I resell?+

Coverage spans 200 countries and territories across more than 450 mobile networks, including country plans, regional packs, global plans, unlimited data options and voice and SMS products. Your whole catalogue is available from day one under your brand, and new destinations and plans appear automatically as we add them — there is nothing for you to rebuild when the catalogue grows.

How long does it take to launch?+

Weeks rather than months for the white label route. The path is a discovery call to map your market, catalogue and payment methods; a branding and configuration pass across your website, dashboard and apps; then launch, with your apps submitted to the App Store and Google Play. App store review timelines are the one part neither of us controls, so plan for some variability at the end.

TALK TO OUR SALES MANAGER

Want to know more about our whitelabel solution?

Contact our sales manager directly. We’ll walk you through the platform, pricing and what it takes to launch your own eSIM brand.

Sales Manager
Carl Ström
Available on WhatsApp & phone — typical response within hours
+44 7400 400749
Norway · International
Prefer email? Use our contact form and we’ll route it to Carl.
Building your own frontend instead? Integrate directly with our eSIM API for full control at wholesale rates. Just want to recommend eSIMs to your audience? Join the eSIM affiliate program and earn 10–20% per sale.